Case Study
Centralized Online Store for
Knickerbocker Roofing
The Challenge
Knickerbocker Roofing, a well-established construction company in the Midwest, faced the challenge of maintaining consistent branding across a wide range of items. With the need for various branded materials, including stationery, sales collateral, holiday gifts, staff apparel, safety meeting items, and printed vehicle graphics, the company sought a centralized solution. The goal was to have a single, reliable source that could manage all these needs while ensuring brand consistency across all materials.
Title: Construction Online Store
Industry: Construction
Geography: Midwest
Department: Executive Administrator
Project: Comprehensive Online Store for Branded Items
The Solution
Proforma Awards, Print, and Promotions provided Knickerbocker Roofing with a Centralized Online Store solution through their Sourcing, Printing, and Project Management services. Understanding the importance of brand consistency, Proforma developed an online store tailored specifically to Knickerbocker Roofing’s needs, offering a one-stop-shop for all their branded items.
The online store featured a curated selection of products, all aligned with the company’s branding guidelines. Proforma managed the sourcing of high-quality materials, from stationery and sales collateral to staff apparel and vehicle graphics. Each item was carefully designed and printed to ensure that the company’s branding remained consistent across all applications.
In addition to managing the production of these items, Proforma also handled the project management, overseeing the entire process from design to delivery. This included coordinating the production schedules, ensuring timely fulfillment of orders, and maintaining strict quality control throughout the process. By centralizing all branded items in one online store, Proforma made it easy for Knickerbocker Roofing’s team to order the materials they needed, when they needed them, without worrying about inconsistencies or delays.
The Outcome
The creation of a centralized online store provided Knickerbocker Roofing with a streamlined and efficient solution for managing their branded materials. The company now has a single, reliable source for all their branding needs, ensuring that every item—from stationery to vehicle graphics—meets their exacting standards for quality and consistency.
Proforma’s ability to deliver a comprehensive, managed solution not only simplified the ordering process for Knickerbocker Roofing but also ensured that their brand remained strong and consistent across all touchpoints. The success of this project demonstrated Proforma’s expertise in creating tailored solutions that address the unique challenges of the construction industry.
